Week 2- Creativity?

The 80s and the 90s- a time where Disney Channel and Disney "works" flourished with heartfelt movies intriguing and memorable towards several individuals today. The nostalgic memories of Lion King, Toy Story, and the Fox and Hound still to this day bring out the child in several people. As one VHS tape turned to eight VHS tapes later, the simple story plots with the usual happy endings left children yearning for more and became a comforting tactic for several sick children. The 80's and 90's was where it was at when it came to nostalgic memories. The television shows like Boy Meets Girl, Hey Arnold, Rugrats, Little Bear, and Franklin brought little kids together as they went over to their friend's house to play board games while watching. The 80s and 90s became the standard for quality children entertainment when it came to television and movie production. The 80s and the 90s had creative screenwriters and story makers with original ideas.
Today, there are shows for young minds that involves talking dogs with blogs. Yes, that is unusually "creative" but seemed like Disney needed a new show so they threw something together on the spot. What happened to the fun screen writes such as Kim Possible- a teenage spy that saves the world or a guy that turns into a dragon and falls in love with the enemy- a dragon slayer (American Dragon: Jake Long). Creativity seems to lack in adults who just see as being a screenwriter as a job. There is in deep need for passionate screenwriters who is not afraid to bring out their inner child by having an imagination like one. Creativity where are you in the midst of a company that is for children but ran by adults with no passion but with one motive- self- interest business.